Thursday, 31 March 2011

TV alcohol advertising ban proposed in the UK - Advertising, Media - The Independent

A bid to impose a total ban on alcohol advertising on television has been launched in Parliament.

The legislation, proposed by GP and Tory MP Sarah Wollaston, would also prevent alcohol brands being used to sponsor sporting and cultural events.

Under her plan to limit children's exposure to alcohol marketing, tightly controlled advertising would only be permitted in certain circumstances with a blanket ban on all other promotion.

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