Foursquare Explore is a popular feature on the mobile app that has now rolled out to the web. It works like a personalized search engine based on where users have previously checked-in and where their friends have gone. The more a user checks-in to places, the more personalized the searches.
The web feature also allows users to see the price range from the venue page which will help consumers within a specific budget decide on where to visit.
Implications: Linked data can make searching for personalized content easier allowing consumers to have a more seamless way to discover new places.
Cultural Macrotrends: Fingerprinting
via Social Beat